A trademark is a distinctive sign, symbol, word, or combination of these elements used to identify and distinguish the goods or services of one business from those of others. It serves as a valuable asset for businesses, providing legal protection against unauthorized use or imitation. Trademarks help build brand recognition and consumer trust, ensuring that customers can easily identify the origin of a product or service. By registering a trademark, businesses secure exclusive rights, enabling them to defend their brand identity in the marketplace and prevent competitors from infringing upon their intellectual property.
